A Journey of Scale and Complexity

The Eurovision Song Contest transcends mere musical performances; it is a grand spectacle of media coordination and sharing on an international scale. Beginning in 1956 with seven countries, it has burgeoned into an event featuring 43 nations, each contributing to a rich tapestry of diverse media content. 

This exponential growth presents unique challenges in managing and sharing vast volumes of media, a task where ioGates has emerged as a linchpin since 2014. Serving as the central hub, ioGates facilitates seamless media exchange across borders, exemplifying technological prowess in the face of increasing complexity.

Tailoring Media Solutions for Eurovision

Eurovision's array of unique broadcasting needs demands a platform capable of immense flexibility and customisation. ioGates rises to this challenge by offering tailored solutions for each host broadcaster. The adaptability of ioGates is evident in its structure of specialised accounts:

Diverse Account Types

Unique Account Structures: ioGates tailored its service to create distinct accounts for ESC's production, press, and delegates, ensuring organised and targeted media distribution.

Unified yet Segregated Access

While these accounts serve distinct segments, selected administrators have the convenience of accessing all accounts, ensuring cohesive management while maintaining the necessary segregation of content.

Library and Folder Organization

A traditional folder structure was employed, with each country having shared folders for easy access and management by national teams. This setup facilitated efficient cross-border workflows.

Crossborder Collaboration

The platform enabled participants to view, download, and comment on files directly from any device, enhancing communication and feedback processes.

Streamlining Workflows Across Borders

The essence of Eurovision's media sharing is not just in the storage of content but in the fluidity of its management and accessibility. ioGates’ elegantly structured traditional folder system empowers each participating country with streamlined media management. This approach simplifies storing, sharing, and accessing media files, making them accessible and manageable even for teams not profoundly versed in technical aspects of media production.

Innovative File Sharing: The ioGates Edge

In the realm of file sharing and collaboration, ioGates introduces innovative features that enhance the efficiency and effectiveness of media management:

User-Friendly Uploads

The platform offers straightforward upload options, including direct dragging into share link windows and advanced FTP uploads, directly catering to Eurovision's fast-paced environment.

Batch Ingest via Desktop App

Further simplifying the process, the ioGates Desktop App allows batch ingestion of files, creating a seamless bridge between the ioGates cloud library and local folders on users' computers. This feature accelerates the workflow and ensures the creation of proxy previews and automated email notifications for new file availability.

Security at the Forefront

In an event as high-profile as Eurovision, ensuring the security of shared media is paramount. ioGates addresses this critical aspect with a multi-layered security approach:

Robust Authentication

The platform employs two-factor authentication, providing an additional security layer to protect sensitive media content.

Advanced Content Protection

Incorporating personalised watermarking and DRM (Digital Rights Management), ioGates ensures that the media content is safeguarded against unauthorised distribution and access, maintaining the integrity of the contest's media assets.

Resilience in the Face of Adversity: Eurovision 2020

The unprecedented challenges of the COVID-19 pandemic in 2020 tested the resilience and adaptability of organisations worldwide. ioGates, in this context, demonstrated exceptional flexibility by playing a pivotal role in the alternative virtual Eurovision event despite the cancellation of the traditional contest. This response highlighted ioGates' capacity to adapt swiftly to changing circumstances and its commitment to maintaining continuity in media sharing and collaboration under challenging conditions.

Eurovision's Endorsement: More Than Just a Partnership

Eurovision's consistent choice of ioGates year after year is a resounding endorsement of the platform's capabilities. It reflects the trust in ioGates' ability to evolve, adapt, and meet the ever-changing landscape of global media sharing. This ongoing partnership is a testament to ioGates' robustness, flexibility, and commitment to excellence in media management.


The enduring relationship between Eurovision and ioGates is more than a partnership; it is a harmonious union that has set benchmarks in international media sharing. This collaboration goes beyond efficiently managing media; it's about innovating, securing, and seamlessly connecting the diverse tapestry of Eurovision's media content. 

This partnership offers invaluable insights and lessons for media professionals worldwide in efficient, secure, and adaptable media management. Experience the transformative power of ioGates for your media workflows and discover how it can elevate your media management to new heights.


How did ioGates become integral to the Eurovision Song Contest's media sharing?

ioGates was selected by Eurovision in 2014, starting with Denmark's event hosting. Its ability to manage file-based deliveries across multiple countries and adapt to each host broadcaster's unique requirements established it as the central hub for Eurovision's media sharing.

What specific media sharing needs does ioGates cater to for Eurovision?

ioGates addresses various needs, including efficient file uploads from multiple sources, secure batch ingestion of files, and streamlined folder management for each participating country. It facilitates user-friendly file sharing and collaboration with timeline comments and timecode-locked notes.

Can Eurovision participants access and manage their media content easily through ioGates?

Yes, each country's participants can access, view, and manage their files using ioGates. The platform's structure allows for downloading various file formats and provides features for leaving comments directly on the timeline, enhancing collaboration efficiency.

What security measures does ioGates employ for high-profile events like Eurovision?

ioGates implement robust security measures, including two-factor authentication, personalised watermarking on videos, and DRM encryption. These features ensure that media content is securely managed and protected against unauthorised access and distribution.

Has ioGates demonstrated flexibility in adapting to changing circumstances, like during the COVID-19 pandemic?

Absolutely. In 2020, despite the Eurovision Song Contest's cancellation due to the pandemic, ioGates played a crucial role in the alternative virtual event, showcasing its adaptability and resilience in maintaining media sharing and collaboration during challenging times.

What makes ioGates an ideal choice for other large-scale media sharing needs beyond Eurovision?

ioGates' proven track record in handling Eurovision's complex media requirements demonstrates its capability to manage large-scale, diverse, and dynamic media-sharing needs. Its flexibility, security, and user-friendly interface make it an ideal choice for various professional settings requiring efficient media management.

Can I try ioGates before committing to a subscription?

Yes, ioGates offers a robust free version, so you can test drive the software for as long as you need to feel comfortable it's the right solution for you.